How it Works

We look at the business first and the technology second. Not every problem needs new software, and what we build has to save time, reduce risk, or make money.

The first two steps are how we get to understand the business, and from there decide whether there's value in working together.

	Enquiries captured and routed automatically
	Enquiries captured and routed automatically
2. Audit - £300

We look into how the business runs, where it stands now, and what could work better. You get a written plan with the options for moving forward, yours to act on with us or on your own. The number of sessions depends on the size of the business.

1. Discovery call - free, 30 minutes

We work out what you want to achieve and what's worth exploring. No obligation either way.

Getting Started

Recommendations

Any recommendations made will be in line with the findings from the audit, and discussed to align with the business's aims and objectives.

Build - Project Based

Something needs building that doesn't exist yet. That might be an automation that takes a website enquiry, files it in your CRM and notifies the team in Slack, or a system that pulls job information together so it stops being re-typed in three places.

	Separate systems joined into one automated workflow
	Separate systems joined into one automated workflow
Optimise - Project Based

Implementing tools that already exist and getting more from what you run. That might be putting in an off-the-shelf CRM like Airtable, moving your records out of spreadsheets, or restructuring how information is laid out so it's usable.

Sometimes things are fine as they are. We'll say so.

No action
Business growth through continuous technical improvement
Business growth through continuous technical improvement
A blocked step or bottleneck in a process
A blocked step or bottleneck in a process

Partner Programme

Some businesses want ongoing involvement rather than one-off work. This is usually discussed after we've worked together on a project.

Working as your fractional technology partner, we hold the technical overview of your business so you don't have to. Rather than dealing with technical headaches yourself, each month we schedule dedicated time to examine and strengthen specific parts of your setup—from systems health and security checks to process redesign and tool and cost analysis.

Ongoing technical support and partnership
Ongoing technical support and partnership

Frequently asked questions

What types of AI solutions do you offer for marine businesses?

We tailor AI tools to your business goals, whether it's streamlining customer service, enhancing marketing campaigns, or automating repetitive workflows.

How can automation improve my current business operations?

Automation helps reduce manual tasks, increase accuracy, and save time, allowing you to focus on growth while we handle the back-end systems.

Do I need technical knowledge to use your automated systems?

Not at all. Our systems are designed to be user-friendly. We also provide onboarding, training, and support to ensure you’re confident and in control.

Can you integrate your solutions with the platforms I already use?

Yes, our custom-built automations and AI workflows are designed to work with your existing tools like Notion, Slack, Google Workspace, CRM systems, and more.

How do you approach building custom solutions for each business?

We start by understanding your specific workflows, goals, and pain points. From there, we design and implement a system that fits seamlessly into your operations.

Is ongoing support available after implementation?

Yes, whether you need updates, new features, or just have questions, we offer flexible support options to keep everything running smoothly.

Do you work with other businesses that aren't in the marine industry?

Yes, we work with all types of businesses and can offer many solutions which work across a wide range of industries and sectors.

Streamlining Tech Operations

Making technology work for marine businesses

Contact

info@tidepath.co.uk

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Quick Links

07356 270120